Thursday, March 3, 2011

Sustainability: News Corp Delivers; Roanoke Times Hides

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For over 5 years The Roanoke Times has ignored the challenge to focus on sustainability in their business operations. Instead of responsible action they just continue their pattern of hypocrisy by pointing at “others” and ignoring their own behavior and actions.
Click back through some specific documented examples of their avoidance syndrome:
http://roanokeslant.blogspot.com/2006/01/clean-air.html
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http://roanokeslant.blogspot.com/2006/12/why-isnt-roanoke-times-turning-green.html
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http://roanokeslant.blogspot.com/2010/03/wheres-roanoke-times-carbon-footprint.html
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http://roanokeslant.blogspot.com/2010/09/roanoke-times-hiding-from-environmental.html
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New BIG Front Page Environmental News” (but not found in the Roanoke Times!):
"I (Rupert Murdoch) am proud to announce that News Corporation has reached its first major sustainability milestone: We have become carbon neutral across all of our global operations and we are the first company of our kind to do so," Murdoch wrote in a memo sent to News Corp. employees. "We made a bold commitment in 2007 to embed the values of energy efficiency and environmental sustainability into all of our businesses -- for the benefit of our communities and our bottom line."
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Why isn’t this story in the Roanoke Times? Because News Corp. is the Wall Street Journal and FOX News among their other entities!
http://www.greenbiz.com/news/2011/03/01/news-corp-becomes-carbon-neutral-looks-ahead-2015
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Will this challenge change the Roanoke Times’ behavior? Of course not! They will continue on like the spoiled child who constantly points to others in a desperate attempt to divert attention away from their own pathetic behavior.
One might note that Mr. Murdoch’s objectives were: “doing the right thing and enhancing the business bottom line: and NOT the Gore-AGW bogus-hysteria.
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Thank You: Mr Murdoch and your team of responsible citizens!
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Some prior items:
http://roanokeslant.blogspot.com/2011/02/obama-burn-corn-let-starving-eat-cake.html
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http://roanokeslant.blogspot.com/2011/02/why-im-skeptical-of-man-caused-global.html
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http://roanokeslant.blogspot.com/2011/01/yet-more-roanoke-times-global-warming.html
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